What is a link in bio?
A link in bio is a single page that holds all your important links behind the one URL social platforms let you put in your profile. Instead of choosing between your website, shop or newsletter, you link to one page that offers all of them.
Why you need one
Instagram, TikTok and most networks allow just one clickable link. A link in bio lifts that limit: share one URL everywhere, send each visitor to the right place, and change what's featured without editing your profile on every platform.
What to put on your link in bio
- Your website or latest work
- Social profiles
- Shop, booking or donation links
- Newsletter or contact
- A current promo, release or campaign at the top
Exactly what belongs there depends on who you are - see the guides by use case below.
How to create your link in bio
- Create a free account - just your e-mail, no invite needed.
- Pick a name for your page (your public URL).
- Add your links, group them into sections and reorder by drag-and-drop.
- Choose a theme, then publish.
Link in bio and SEO
A link in bio doesn't have to be an SEO dead end. When the page ships with clean meta tags, a canonical URL, JSON-LD structured data and a sitemap, it's fully indexable and can rank for your name - and be understood by AI assistants. That's built in on Melioo, and new pages are submitted to search engines instantly via IndexNow.
Weighing your options? Compare link-in-bio tools side by side.
Privacy-first by default
Many link-in-bio tools load third-party trackers and analytics cookies. Melioo doesn't: no trackers, no cookies, no ads, and stats stay anonymous (no IP or User-Agent stored). Read more on what's included in each plan.
Link in bio by who you are
The best links to feature differ by audience. Pick yours for a focused guide:
- Link in bio for podcastersSend listeners to the right app in one tap
- Link in bio for YouTubers and streamersOne hub for your channel, streams and community
- Link in bio for musicians and artistsEvery platform, release and tour date in one place
- Link in bio for authors and newsletter writersBooks, newsletter and latest writing, linked once
- Link in bio for influencers and creatorsTurn your bio into a tidy content and deals hub
- Link in bio for coaches and expertsBook calls, share services and build trust
- Link in bio for brands and companiesA clean, on-brand hub for campaigns and channels
- Link in bio for local businessesDirections, calls and bookings in one tap
- Link in bio for online storesRoute shoppers to products, sales and support
- Link in bio for a product or serviceOne page to try, learn and get help
- Link in bio for nonprofitsDonations, volunteers and events - privately
- Link in bio for photographers and visual creatorsPortfolio, bookings and prints, cleanly linked
- Link in bio for events and projectsTickets, schedule and details in one link
How to add your link in bio, by platform
Step-by-step guides for where the link goes on each network:
Link in bio FAQ
What is a link in bio?
A link in bio is a single web page that gathers all the links you want to share - your site, socials, shop, newsletter and more - behind the one link most social platforms allow in your profile.
Why do I need a link in bio?
Most social profiles allow only one clickable link. A link in bio removes that limit: you share one URL and send each visitor to the right destination, and you can change what's featured any time.
Is a link in bio good for SEO?
It can be. A link in bio with clean meta tags, a canonical URL, structured data (JSON-LD) and a sitemap is indexable and can rank for your name - Melioo builds all of that in by default.
Are link in bio pages free?
Melioo has a free plan (one link) you can start with no invite. Pro is $29/year for 10 links, a bio and all themes, and Agency covers up to 100 profiles.